District managers
Sales intermediary groups: Supermarkets, consumer markets, self-service stores, specialist markets
Requirements: Short- or long-term servicing of sales districts of the German and foreign branded goods industry
Activities: Planning, campaign arrangements, review of the listing situation, arrangements of secondary placements, inventory monitoring, communication with the customer’s sales director
Reason why: Cost cutting and risk reduction, start activities nationally or regionally with successive development of an in-house field sales team, filling of vacancies (illness, holiday, termination)
Sales reps retail
Sales intermediary groups: Grocery retail, specialist retail, convenience stores, new channels, customer group of a specialist wholesaler, gastronomy trade
Requirements: Sales activity in small premises (up to 1,500m2) that can no longer be serviced regularly by the in-house field sales team for cost reasons
Activities: Sales promotions in grocery retail and the impulse purchase sector with coupons and either with or without goods delivery and display placement, sales promotions in grocery retail with order record entry, sales promotions in the gastronomy trade
Reason why: Cost cutting and risk reduction, insufficient field sales staff or none at all, losses in numeric distribution, failure to establish new listings, range expansion, rapid availability of new products |